Hoi An's Golden Age: The Museum of Trade Ceramics | Vietnam Purple Travel Guide

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To enter, you need to have purchased the Hoi An Ancient Town Ticket.

Step through the doors of an ancient wooden house in the heart of Hội An Ancient Town, and you will enter a world where pottery, trade, and cultural exchange shaped the destiny of a small riverside port into one of Southeast Asia’s greatest trading hubs.
The Museum of Trade Ceramics offers visitors a fascinating look into Hội An’s golden age as a maritime powerhouse, where Vietnamese ceramics once reached as far as Japan, the Middle East, and East Africa.

A Rich History of Global Exchange

Located in a beautifully restored traditional wooden house dating back to the 19th century, the Museum of Trade Ceramics tells the story of Hội An’s role in the historic ceramic trade that flourished between the 15th and 18th centuries. At its height, Hội An was a key stop along the Maritime Silk Road, connecting Vietnamese potters with international buyers from China, Japan, India, Persia, and Europe.
The museum showcases how ceramics. ranging from everyday wares to fine decorative porcelain, were exported in vast quantities through Hội An’s bustling port. These objects were highly prized for their artistry, durability, and cultural symbolism, helping to place Vietnam on the map as a global trading partner.

Museum of Trade Ceramics in Hoi An in Vietnam
Museum of Trade Ceramics in Hoi An in Vietnam
Museum of Trade Ceramics in Hoi An in Vietnam
Museum of Trade Ceramics in Hoi An in Vietnam

Exhibits and Highlights

Archaeological Treasures

  • Recovered from shipwrecks, kilns, and excavation sites in and around Hội An, the museum’s ceramics span centuries of production and global exchange.

  • Notable exhibits include 16th-century blue-and-white porcelain, Yamato-style Japanese ware, and Islamic-inspired motifs that reflect the multicultural nature of the trade.

Traditional Architecture

  • The museum is housed in an authentic wooden merchant residence, complete with courtyards, timber beams, and tiled roofs, giving visitors a sense of how trading families once lived and worked in Hội An.

  • The architecture itself is an exhibit, demonstrating the blending of Vietnamese, Chinese, and Japanese design common in the old town.

Cultural Connections

  • Displays include maps and shipping records that chart the trade routes from Hội An to the Middle East, South Asia, and Europe.

  • Exhibits highlight Vietnam’s trade relationships with Japan (especially during the Shuinsen era), the Dutch East India Company, and Chinese merchant guilds.

Pottery Techniques

  • Learn about traditional Vietnamese pottery techniques, kiln construction, and design symbolism used by artisans in nearby ceramic villages like Thanh Hà.

  • Interactive displays and models show how ceramics were produced, glazed, and prepared for export.

Visitor Information

  • Opening Hours: 8:00am – 5:00pm daily

  • Entry: Included in the Hoi An Ancient Town ticket

  • Recommended Visit Duration: 30–45 minutes

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